Exploring possible restrictions on the display and packaging of vapes and nicotine pouches, and changes to vape-free places in the UK

The Tobacco and Vapes Bill (TVB), when it becomes law, will allow the UK Government to introduce measures that may deter adolescents from using nicotine products while not discouraging adult smokers who feel unable to stop using nicotine from using these products instead of cigarettes. The TVB will allow the display and packaging of nicotine products, as well as the vape device, to be regulated, and also the possibility of vape-free places. There is, however, limited research globally on the potential impacts of doing so. Aims: The aim of the project is to explore how adolescents (11-17 years) and adult smokers and former smokers respond to potential restrictions on the retail display of vapes, vape and nicotine pouch pack changes, standardisation of vape devices, and views on vape-free places Methods: Online surveys with embedded discrete choice experiment. Policy Relevance: The research will be directly relevant to the TVB, which will give the UK Government the power to regulate the retail display and packaging of nicotine products, the vape device, and vape-free places. As such, the project will directly support policy thinking.