Research Report
Details
Citation
Purves R, Critchlow N & Morgan A (2022) Alcohol sponsorship of football Examining the nature of sponsorship relations for professional football teams across countries with varied restrictions on alcohol marketing. Scottish Health Action on Alcohol Problems. https://www.shaap.org.uk/publication/alcohol-sponsorship-of-football-examining-the-nature-of-sponsorship-relations-for-professional-football-teams-across-countries-with-varied-restrictions-on-alcohol-marketing/
Abstract
The report examines the extent of alcohol sport sponsorship in the top tier of professional football across 10 European nations and explores to what extent different approaches to restricting alcohol sports sponsorship impacts the sponsorship arrangements of football clubs in these countries.
| Status | Published |
|---|---|
| Funders | Scottish Health Action on Alcohol Problems |
| Publication date | 30/11/2022 |
| Publication date online | 30/11/2022 |
| Publisher URL | https://www.shaap.org.uk/…cohol-marketing/ |
People (3)
Research Fellow, Institute for Social Marketing
Research Assistant, Institute for Social Marketing
Senior Research Fellow, Institute for Social Marketing